Your license is the most expensive thing you own. We treat it that way.
Most agencies sell you on creative and hand-wave compliance until something breaks. We sell you on compliance first, because the creative is worthless if it costs you your license. This page documents our posture — read it before you book the audit.
- 01HIPAA training for every team member
Every editor, strategist, and producer completes the same HIPAA training a clinical staff member would, before they touch any client account. We re-certify annually.
- 02BAAs on request
We sign a Business Associate Agreement on request for any client who needs one. We use HIPAA-compliant tooling for any PHI-adjacent workflow.
- 03State medical board ad rule review
Before any campaign ships, the assets are cross-referenced against your state's medical board advertising rules. We maintain a working database for all 50 states. Findings are documented per campaign.
- 04Written before/after photo policy
We don't ship before/after photos without (1) signed patient release, (2) demonstrable clinical accuracy, (3) compliance with state-specific photography rules, (4) documented archive.
- 05A short list of things we won't do
We won't make outcome promises. We won't impersonate other clinicians. We won't pay for fake reviews. We won't run a campaign for a procedure outside your scope of practice.
- 06Documented escalation path
If a comment or DM touches clinical advice, we have a written protocol for routing it to you. We never give clinical guidance from your account.
Want the long version? Ask for the full charter.
The page above is the public version. The full 22-page charter — including our BAA template, photo-release template, escalation flowchart, and the 50-state rule matrix — is available on request to any doctor evaluating us. Email compliance@whitecoat.media.
